PODCAST: A major pharma company
A major pharmaceutical company approached us to launch an internal podcast series aimed at informing, inspiring, and connecting its global teams. Our team was responsible for audio branding, managing the entire production and post-production process to ensure a polished, engaging final product that reflected the company’s values and culture.
Our specific contributions included:
Audio branding and mnemonic creation: We composed a unique, upbeat jingle—a catchy mnemonic—that blended the company’s innovative spirit with themes of science and technology, making the podcast series instantly recognizable and memorable.
End-to-end production management: We oversaw every step of the process, from collaborating with the client on scripting and voice casting to coordinating the recording sessions and final mixing. This ensured each episode was not only professionally produced but also aligned with the client’s goals for engagement.
Post-production excellence: Our team handled meticulous editing, sound design, and custom music to elevate the overall listening experience. We tailored each episode to reflect the tone and objectives of the content while maintaining a cohesive sound across the series.
Quality control through multiple review cycles: We implemented several review cycles, working closely with the client to ensure that the content adhered to their high standards and branding guidelines, and that each episode was polished before release.
The podcast quickly gained popularity within the company, with the mnemonic becoming a recognizable part of the brand’s audio identity. Employees praised the high-quality production, and leadership recognized the series as an essential tool for fostering engagement and internal communication across the global teams.
CLIENT: Confidential
